Three Action Strategy Businesses

Written by Yodhia Antariksa

What do be in fact making Microsoft continue gloriously? Then why Nokia can become the product cell phone which at most loved consumers? And what do made BMW during tens of year continue to become the prosperity icon continuing to be hunted by the people? Learn from successful story of companies of have notable global scale in serving the client, seems there are some wisdom the can be plucked. Especial Lesson which can be taken is: that process serve the client actually must be started with correct strategy choice. Equally, process to serve requirement of client actually don't abrupt emerge from sky, but must be harmonized with company strategy choice (corporate strategy) which have been decided.

In this context there are three action the strategy frequently application by companies of world class. First Action is the strategy choice orient at product leadership (excellence of product). Company at this category always cope to create the products with premium quality, and always one step ahead compared to the product competitor. They undoubtedly release the big fund to part of their R & D for the shake of the excellent product creation. Intel the famousness with series Pentium possibly pink of perfection example of for this category. Or also clothes companies are like Louis Vuitton the popular ness with his bag product. And of course, we must refer BMW and Ferrari, two producers automotive which always create the products legendaries and capture.

Second action strategy is the choice orient at operational excellence (excellence of operational). For company in this category, most important is developing the efficient super business process. Its expectation, with efficiency processes this, they can depress the production fare, and back parts will can sell his product at the price of the more competitive. Dell, company of computer of is source of Texas that is sample the competent ness referred in this category. With the business process and model is efficient very, they can create the products desktop at the price of the more competitive compared to his competitors, a kind of IBM and HP.

Action last is the strategy choice relate at customer intimacy (intimacy with client. For company in this category, most important is developing the intimate relation with his clients; on the chance of will be created by the permanent relationship. Many companies in hotel area as well as the air transport act this strategy for the shake of developing loyalty of their client. Harley Davidson also famous to very have the intimate remarkable relation with its users; so that they can develop; build the fanatics is intensive very with millions of his devotee in all world.

Of course, many of that companies also combine immeasurable action, and don't only focusing one action. Honda for example, besides recognized have the preeminent products, is also recognized have the business process is efficient very. And so do, Singapore Airline. Besides owning the air transport product very nice, they also have membership in developing the intimate relation with his customers.

The above is true, three action business strategy which is competent to be placed forward. Consecution action which when showed with exactly the highness guaranteed will send his player in excellence ark.